Choose Accounting Services Carefully
By: David Ormerod, MBA, SCORE Small Business Counselor and Agent, NYLife Securities
LLC
As you launch or expand a business, keeping track of the money, preparing tax returns
and performing other financial tasks can quickly become a burden. If you need more
time to do other things, it might make sense to turn over tax, accounting and other
financial chores to outside specialists.
Choosing the right type of tax, accounting, bookkeeping or other financial help
is an important decision. An outside accountant can be one of your most trusted
business advisors and a key to your success. Although many business owners work
with big national firms, most prefer to work with small independent firms or solo
accounting professionals.
Accounting services differ from bookkeeping services, however. An accounting firm
prepares financial statements and tax returns based on the numbers that you give
them via your own in-house books. Bookkeeping services, if offered, will be extra.
If you plan to hire your own bookkeeper, make sure the person you choose is qualified.
One way is to use the “Bookkeepers Hiring Test” available free from the American
Institute of Professional Bookkeepers at their Web site, www.aipb.org.
Before selecting a certified public accountant (CPA) or other financial pro, list
the services you think you need, such as tax preparation, financial reports, balance
sheets, invoicing, payroll services, general bookkeeping or someone to set up your
books. Some firms may handle it all, or you may need to split the tasks. CPA Directory
is a huge online listing of CPAs nationwide and can help you find an accountant
in your area. The Web site also offers helpful advice on hiring and working effectively
with a CPA. Visit www.cpadirectory.com.
And don’t forget about Enrolled Agents. EAs are licensed by the Federal government
to prepare tax returns. They have either worked for the IRS or have passed a rigorous
IRS exam. They are savvy tax experts, but generally don’t have the degrees of CPAs
and tend to charge less. Visit the National Association of Enrolled Agents Web site
at www.naea.org.
Fees vary greatly among accountants, from $50 per hour to $300 or more. Some firms
will provide a specified list of services for a flat monthly fee, and may provide
less costly help for bookkeeping and other tasks that don’t require CPA-level training.
If you are considering a larger accounting firm, find out which people you will
be working with directly. Also try to match your general philosophy with a firm
that is as conservative — or aggressive — as you are on tax matters.
Further advice on financial issues for your small business is available from SCORE
"Counselors to America's Small Business." SCORE is a nonprofit organization of more
than 10,500 volunteer business counselors who provide free, confidential business
counseling and training workshops to small business owners.